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BUILT NOT BORN
IN BUSINESS PODCAST

Mr & Mrs In Business Podcast
Honest Business Conversations
Lessons from Real Experience
Insights from Leading Experts

What the Show’s About

The Bult Not Born In Business Podcast is an unfiltered look at what it’s really like to build and run businesses. Hosted by Chris and Helen Butler, it’s where honest conversation meets real-world experience. They share the highs, lows and lessons from running multiple companies together. From handling clients and cash flow to keeping a marriage strong through the chaos of entrepreneurship.

Conversations That Matter

Every episode dives into the parts of business people don’t usually talk about. No scripts, just real stories, genuine insight and a few laughs along the way. Whether it’s tackling burnout, finding your focus, or figuring out how to grow without losing what makes you different, Chris and Helen explore the lessons that shape every business owner’s journey.

Experts, Entrepreneurs & Lessons

Alongside their own stories, Chris and Helen sit down with a lineup of incredible guests. From local legends to global experts who’ve built, sold, or scaled multi-million-pound businesses. These conversations uncover the truths behind their success, the failures that taught them the most and the practical advice listeners can use right away. 

PODCAST EPISODES

JULIET BARRATT

Season 3 - Episode 10

Juliet Barratt is the co-founder of Grenade, the sports nutrition brand she built from a Birmingham garage into a household name before selling to Mondelez in 2021. She now sits on multiple consumer brand boards, holds an honorary professorship at the University of Exeter, and mentors the next generation of founders.

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ANDREW & KIM INTERVIEW US

Season 3 - Episode 9

Chris and Helen from Two Krakens and Thread & Pixel get interviewed on their own podcast by Andrew Hulbert and Kim Antoniou. The married couple behind two businesses share the truth about working together, parenting guilt and what success really looks like.

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ARTI HALAI

Season 3 - Episode 5

Arti Halai joins the Built Not Born in Business podcast. Former BBC and ITV news presenter turned 3x business founder, Arti shares how trust, communication and the power of the pause shaped her career and her businesses.

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STUART TREVOR

Season 3 - Episode 4

Stuart Trevor, founder of AllSaints and the world's most sustainable fashion brand, shares his journey from hand-me-downs in Dundee to building a global fashion empire, losing it all and starting again with a radical new vision.

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KIM ANTONIOU

Season 3 - Episode 3

Kim Antoniou is a founder who turned personal adversity into purposeful innovation. Firstly with Kafoodle and now with Auris and Fonetti helping children with reading aloud.

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ANDREW HULBERT

Season 3 - Episode 2

Andrew Hulbert is an experienced entrepreneur and people-first leader who has built, scaled and exited successful businesses.

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TOBIAS ALLEN

Season 3 - Episode 1

Tobias Allen has worked alongside Alex and Leila Hormozi and later joined Simon Squibb’s HelpBank, learning first-hand how great businesses are built, not on hype, but on discipline and focus.

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